For Sol de Janeiro I covered the three days of their Design Week exhibition in via Tortona, Milan, as their photographer: event photography and reportage from morning to night. The highlight was the live backdrop shooting. I set up a station with a backdrop, a screen and an assistant, where talents, influencers and guests could step in and have their photo taken with me. The shot appeared on the screen in front of them within seconds and reached their phone instantly via AirDrop, which pushed the reach and shareability of the event far beyond the venue.
Sol de Janeiro · Photography / Event reportage / Live backdrop shooting · 2025